西門雲町旅店

觀光景點

  • Taipei Main Station

    地址:
    No. 3, Beiping West Road, Zhongzheng District, Taipei City 100 .

    Taipei Main Station is not only the most significant hub of transportation in northern Taiwan, but also the largest railway station in terms of the building scale and traffic volume. Situated in Zhongzheng District of Taipei City, it is an underground union station shared by three transportation service companies: Taiwan Railway Administration, Taiwan High Speed Rail and Taipei Metro. Thus, a passenger can get access to a train, a high-speed rail, MRT Bannan Line and MRT Tamsui–Xinyi Line at the station.

  • 台北火車站

    地址:
    台北市中正區北平西路3號 .

    臺北車站（臺灣高鐵、臺北捷運稱為臺北車站）位於臺灣臺北市中正區，為臺灣鐵路管理局、臺灣高速鐵路、及臺北捷運三鐵共構的地下化鐵路車站，也是臺北捷運板南線、淡水信義線之交會車站，不僅是北臺灣首要的交通樞紐，也是臺灣建築規模與運量最大的鐵路車站，每日轉乘的旅客約50萬人次以上，總使用人次居於全球第25名。

  • The Red House

    地址:
    56-7, Lane 10, Chengdu Rd, Wanhua District, Taipei City, Taiwan 108 .

    The Red House was constructed in 1908 by Japanese architect Kondo Juro, which was the first government-built public market in Taiwan and also the most well-preserved Class III historic building in the nation. The Red House consists of “Bagua" shaped Octagonal Display Hall as the grand entrance for it’s meaning— people visiting from all around the world, a characteristic Cruciform Building as main construction and adjacent South and North squares.

    The Red House has been through few functions, shifted from public market, bookstore, cinema, to a theatre. More than a decade has passed since 2007 when Department of Cultural Affairs entrusted Taipei Culture Foundation to manage The Red House as a platform to promote Cultural and Creative Industry in the goal of reviving Ximending’s community. After gathering years of cultural and creative energies, Ximending is now considered as the most iconic location of Cultural and Creative Industry in not only Taipei, but all around Taiwan.

  • 西門紅樓

    地址:
    台北市萬華區成都路10巷56-7號 .

    西門紅樓於1908年由日本建築師近藤十郎所建造，由八角樓與十字樓組成，是臺灣第一座官方興建的公營市場，亦是今天全臺所保存最古老完整的三級古蹟建築物。

    其中八角樓的「八卦造型」取其八方雲集之意作為入口、十字樓的「十字架造型」作為主體的特色，另外加上緊鄰兩旁的南北廣場統稱為「西門紅樓」。

    西門紅樓歷經市場、書場、電影院、劇場的角色變換，自2007年起，臺北市政府文化局委由台北市文化基金會營運管理，以文創平台推廣形式，欲達成振興西門町街區發展目標，歷經10餘年經營，已逐步累積文創能量，形塑成現今臺北市甚至是臺灣指標性的文創及藝文據點。

  • Rainbow Six

    地址:
    No. 116-120, Hanzhong Street, Wanhua District, Taipei City, Taiwan 108 .

    On the 17th of May 2019, Taiwan became the first country in Asia to legalize same-sex marriage. Taipei City, thanks to the efforts of various organizations, set up rainbow landscaping, the "Rainbow Six", at exit No.6 of Ximen MRT Station on the 25th of September, symbolizing Taipei City's respect for human rights and its active efforts in promoting sex equality and gender friendliness. This new rainbow landscape also became a popular tourist check-in attraction of Taipei City.

  • 6號彩虹

    地址:
    台灣台北市萬華區漢中街116-120號 .

    108年5月17日，臺灣成為亞洲第一個同志可合法結婚的國家，臺北市在多方單位努力下，在同年的9月25日於西門町捷運站6號出口處劃設了「6號彩虹 / Rainbow Six」彩虹地景，象徵臺北市在尊重人權、提倡性平及性別友善的積極與努力，也讓這個新的彩虹地景成為臺北市熱門的打卡景點。

  • Tianhou Temple

    地址:
    108 Chengdu Road, Wanhua District, Taipei City, Taiwan .

    Taipei’s Tianhou Temple, is also known as "Ximending Mazu Temple" since the principle deity here is Mazu. The temple was built in 1746 with funds donated by immigrant merchants from Zhangzhou and Quanzhou in Fujian, China. It is one of the three major temples in Taiwan from Qing period along with Bangka Longshan Temple and Bangka Zushih Temple. Tianhou Temple is dedicated to the principle deity Mazu. It is also the only temple in Taiwan where the deity Hongfa Dashi. The god is also widely worshipped by Japanese Buddhists as "Kouhou Dashi", so the temple attracts many Japanese tourists.

  • 台北天后宮

    地址:
    台灣台北市萬華區成都路 .

    台北天后宮，俗稱「西門町媽祖廟」，主祀天上聖母媽祖，現位於臺灣臺北市萬華區成都路上，於1746年時由郊商捐建（當時名為新興宮），與艋舺龍山寺和艋舺祖師廟並稱臺灣清領時期艋舺3大寺廟。1943年因西園路馬路拓寬，所以遭到拆除，神像寄於龍山寺。

    1948年，信徒將暫時寄人籬下的天上聖母神像從龍山寺迎接出來，改供奉在成都路北側近西寧南路口交叉口的「弘法寺」，原先是日本時期日本人所建立的弘法寺，戰後失火燒毀後，新興宮弘法寺的正殿改建更名為「台灣省天后宮」，不久又改稱「台北天后宮」，真是一段曲折的歷史。

    媽祖被視為海上的守護神。早期臺灣有賴海洋以維生，又有東南沿海一帶渡海來臺墾拓，碼頭處即為群眾所居，寺廟亦常築於河巷，是以各地港口多建有媽祖廟，其廟口朝向河對岸的山頭，希望保佑每個討海人及渡海移民安全。

    寺廟內入口處龍邊宮置有古鐘一座，由鐘上所鑄字樣可以得知可見清朝建廟之時其名即為「新興宮」，鑄造年代為1792年（乾隆57年），鑄造地為江蘇無錫。入口處虎邊則置放一座「八仙香爐行宮神龕，八仙蓮花木燭」，原為新興宮神龕，為1820年唐山師傅刻造。

    從1973年以來，日本高野山金剛峰寺及東京別院每年10月到12月間都輪流派遣高僧到台北天后宮，舉行朝聖禮佛法會。台北天后宮的主神是媽祖，陪神是弘法大師，全臺只有台北天后宮有供奉弘法大師，因此往往吸引了許多日本觀光客專程遠道前來參拜。

  • Lungshan Temple

    地址:
    No. 211, Guangzhou Street, Wanhua District, Taipei City, Taiwan 108 .

    The Lungshan Temple houses hundred of statues of Buddhist, Taoist, and Confucian deities. The temple mixes traditional Chinese siheyuan ("four-building courtyard") with palace architecture in its design. The temple is divided into front hall, main hall, rear hall, right wing and left wing. Painting of vivid creatures grace the temple walls, and stone statues of mystical creatures guard the temple grounds. The joining of wall and roof did not use any nails or braces made of metal. Covered by overtapping tiles, the temple roof is decorated with figures of dragon, phoenix and other auspicious creatures. The figures are decorated with porcelain, clay, and shards of colored glass. They represent the pinnacle of mosaic art in Taiwan. The temple has been declared a Secondary National Heritage Site.

  • 艋舺龍山寺

    地址:
    台灣台北市萬華區廣州街211號 .

    艋舺，今名萬華，為臺北市發源地，其最古老市街在紗帽廚社的故址大溪口，即今貴陽街與環河南路口。清康熙四十八年（西元1709年）陳賴章墾號請墾大佳臘，福建泉州之晉江、南安、惠安三邑人士渡海來此而漸成聚落，當時平埔族人以獨木舟自淡水河上游載運蕃薯等農產品與漢人交易，時稱蕃薯市；而獨木舟在平埔族語言中之發音為Banka，漢人乃音譯為「艋舺」。

    早年臺灣北部為一蠻煙瘴癘之地，俗諺「三在六亡一回頭」，環境十分險惡，漢人前來墾殖時為求神佑，多攜帶家鄉廟宇香火以為庇護，後因漢人聚落漸增，三邑人士遂於清乾隆三年（西元1738年）合資興建龍山寺，並迎請福建省晉江縣安海龍山寺觀世音菩薩分靈來臺。龍山寺不僅是居民信仰中心，舉凡議事、訴訟等均祈求神靈公斷。光緒十年（西元1884年）中法戰爭中，法軍侵占基隆獅球嶺，當地居民乃組織義軍，以龍山寺印行文官署，協助擊退法軍，獲光緒皇帝賜「慈暉遠蔭」匾額。

    初創之龍山寺，規模雄偉，雕塑精緻，歷經嘉慶二十年（西元1815年）大地震重修，同治六年（西元1867年）暴風雨侵襲再行修築，至民國八年棟樑遭白蟻蛀蝕，當時住持福智大師率先捐出一生積蓄七千餘元，集資修復，奠定今日龍山寺之規模。民國卅四年於第二次世界大戰期間受空襲摧殘，中殿全毀，惟觀世音菩薩聖像仍端坐蓮臺，寶相莊嚴；以往遇有空襲，居民皆以觀世音菩薩蓮座下為避難所，然此次空襲前夕，避難居民因不堪兇蚊肆虐紛紛返家，以致中殿受毀時無人受難，居民相信是觀世音菩薩庇護而奔相走告，此一神蹟更使得觀世音菩薩成為艋舺居民一大精神支柱。

    龍山寺坐北朝南，面呈回字形，為中國古典三進四合院之宮殿式建築，由前殿、正殿、後殿及左右護龍構成。前殿為11開間，分為三川殿、龍門廳、虎門廳。三川殿前有一對全臺僅見之銅鑄蟠龍柱，正面牆堵則由花崗石與青斗石混合組構而成，牆上故事多出自三國演義和封神榜，富於教育意義。正殿屋頂採歇山重簷式，四面走馬廊共42根柱子構成，殿外牆堵留有多幅著名書法家石刻，殿內的螺旋藻井不費一釘一鐵，全由斗栱相嵌築構而成。後殿屋頂採歇山重簷式，為典型儒、道教諸神佛供奉處。左右護龍各配有鐘樓與鼓樓，晨鐘暮鼓，其轎頂式扁六角形的屋頂，造形獨特。全寺屋頂脊帶和飛簷由龍鳳、麒麟等吉祥物造形，飾以剪黏和交趾陶，色彩瑰麗，堪稱臺灣剪黏藝術之精華。

    民國七十四年政府公告艋舺龍山寺為國家保護之二級古蹟，與國立故宮博物院、中正紀念堂並列為國際觀光客來臺旅遊的三大名勝。龍山寺並於板橋文化路興建文化廣場大樓，民國九十四年落成啟用後，辦理多項課程與講座，以善盡弘揚佛法、提倡社教的文化價值。艋舺龍山寺每年定期舉辦節慶祭典及民俗活動，如農曆正月花燈展覽、四月浴佛節、七月盂蘭盆勝會等，民眾來到艋舺龍山寺除了欣賞臺灣寺廟建築藝術之美，亦可以感受傳統民俗文化的樂趣。

  • Huaxi Street Tourist Night Market

    地址:
    No. 23-1, Huaxi Street, Wanhua District, Taipei City, Taiwan 108 .

    Specialties:Thick squid soup, oyster omelets, goose meat, meats ball

    The Huaxi Street Tourist Night Market is the most well known international tourist night market in Taipei, for more than 50 years of history selling mostly tonic food, Chinese herbal food, crafts, commodities, gourmet snacks. Seafood cuisine is especially famous here, and the "Tainan Danzai Noodle" House decorated in art-deco style is Huaxi's signature gourmet restaurant. Other special features that attract large crowds are the Chinese herbal cuisine cooked with snake, foot massage shops, healthoriented spa.

  • 華西街觀光夜市

    地址:
    台灣台北市萬華區華西街23-1號 .

    華西街夜市是臺灣的第一座觀光夜市，位於臺北龍山寺附近，以販賣各式山產、海鮮、野味小吃為大宗，是國內外觀光客最鍾愛的景點之一。

    夜市入口處的中國傳統牌樓建築、沿途的紅色宮燈，極具特色，店家皆為老字號，超過30年的老店比比皆是，口碑與品質兼顧。

    北港甜湯的燒麻糬、勇伯的米苔目湯、漢記的剝骨鵝肉、阿義的滷肉飯、阿娥的古早味什錦麵……等眾多美食不勝枚舉，這些彷彿是鄰家阿嬤拿手菜的傳統小吃，樣樣都是令人懷念的好滋味，歡迎親自來品嚐！

  • 228 Peace Park

    地址:
    Boai District, Zhongzheng District, Taipei City 100, Taiwan .

    228 Peace Park occupies a city block bordered by Gongyuan Road, Xiangyang Road, Huaining Road and Ketagalan Boulevard. The park is built in a traditional style, with Japanese garden landscaping and ponds, arched bridges, walking paths, and an amphitheater. The Taipei 228 Memorial Museum and 228 Memorial Monument are also located in the park.

  • 二二八和平公園

    地址:
    台灣台北市中正區博愛特區 .

    二二八和平公園位於臺北市公園路、襄陽路、懷寧街與凱達格蘭大道所圍成的街廓內，古典風格的都會公園，園內有日本庭園式造景池塘、拱橋、綠地步道及露天音樂臺，而台北二二八紀念館和紀念碑也設立在園區內。

    1995年，李前總統代表政府，在二二八紀念碑前向受難家屬致歉，同年內，前臺北市長陳水扁也將「臺北新公園」改名為「二二八和平公園」希望藉此安慰受難者家屬心中的哀痛，更希望後代子孫能記取歷史教訓，共同為臺灣的前途和人民奮鬥。

    1997年，二二八事件50周年時，「二二八事件紀念碑碑文」完成銘刻揭幕儀式。同時也設置「台北二二八紀念館」藉由紀念館展覽，將事件始末以及受難史實公諸於世。唯有認清歷史和發現事實，為自己和後代追求幸福，才能獲得真正的平靜。

  • Xinyi Assembly Hall, Taipei City

    地址:
    Alley 5, Lane 24, Section 5, Xinyi Road, Xinyi District, Taipei City 110, Taiwan .

    At a corner in Taipei’s high-end Xinyi District, a few low-rise houses sit closely together. These somewhat crowded buildings chronicled the tears and joy of veterans who migrated to Taiwan in the early days. This is the former site of Taipei City’s Military Dependents’ Village, called the “Sisinan Village”.

    With the increasingly fast economic growth and the rising living standard, these old houses no longer serve the needs of the residents. The City Government initially planned to rebuild them in 1999. However, through persuasion from the cultural circles, the City Government designated this premise as the Cultural Hall and Cultural Park of Xinyi District, and started operation in 2003.

    The Hall consists of four symmetrical buildings. The houses that sat tightly next to each other have been converted into an open space for events and exhibitions. The premise now consists of an exhibition hall, Military Dependents’ Village Exhibition Hall, performance hall and community hall. The exterior still retains the unique low-rise and the simple, rustic style of the Military Dependents’ Village. The narrow alleys and footpaths will take the visitors down memory lane. It is a fascinating contrast to the neighboring towering Taipei 101 and surrounding modern buildings, a compelling testimony of Taipei’s urban development.

  • 信義公民會館暨眷村文化公園_四四南村

    地址:
    台灣台北市信義區信義路五段24巷5弄 .

    四四南村是國共內戰時期的產物，也是臺北地區的第一個眷村，因為位於日本四四兵工廠之南方，故被稱為「四四南村」。該園區中有一座當時的碉堡，為設計者特意保留，雖然現在已經失去以往的功能，卻是四四南村走過歷史的痕跡。園內具有許多展覽館，還有許多民房保留著當時的樣貌，園區內更另外加添了許多文創元素在其中，也有眾多商品作販賣。

  • Taipei 101 Mall

    地址:
    No. 7, Section 5, Xinyi Road, Xinyi District, Taipei City 110, Taiwan .

    Located within Taipei 101, the Taipei 101 Mall gathers the world top brands to create a high-end shopping experience. Level 4 of the mall features Singapore-based bookstore Page One and Taipei largest indoor cafe and restaurant area.

  • 台北101

    地址:
    台灣台北市信義區信義路五段7號 .

    台北101購物中心為地上5樓，地下1樓的購物空間，23000坪，是臺灣首座國際頂級購物中心。擁有許多精品旗艦店，如BALLY、LV、Prada、Gucci、Cartier、DIOR及FENDI等，消費者可以享受到最多樣的選擇，與全球流行零時差，輕鬆擁有愉悅的購物時刻。

    台北101購物中心有中式、西式、日式、美式等各國風味美食餐廳，而美食街擁有上千個座位，非常舒適的用餐環境。4樓都會廣場擁有完美的空間設計規劃，佔地500餘坪，挑高40米。採光自然，與四周的露天座椅融合為一體，散發著明亮開闊的現代氛圍。與世貿中心和ATT 4 FUN購物中心有空橋連接，近君悅飯店，交通十分方便。

  • Rainbow Starting line

    地址:
    110 Xicunli, Xinyi District, Taipei City, Taiwan .

    Taipei City’s second sparkling rainbow landscape “Rainbow Starting Line” was created in the eastern district in September 2020! It is located in front of Taipei City Hall Square.

    Here, the rainbow landscape stretches towards the City Council from the City Government, resembling a line aptly drawn in the form of a runway, stretching to the starting point of happiness. It not only conveys the true original spirit of gender equality advocated by Taipei City, but further echoes the Taiwan Pride Parade launched from the City Government every year. The rainbow landscape combines expectations and everyone’s enthusiasm, encouraging us to take firm steps and steadily make headway along the road of happiness.

  • 彩虹起跑線

    地址:
    台灣台北市信義區西村里 .

    2020年9月，臺北市第二道炫目的彩虹地景「彩虹起跑線」在臺北市東區誕生了！位於臺北市政府前市民廣場。

    此處彩虹地景由市府延伸至議會方向，類似跑道的形式上巧妙劃了一條線，就像是奔往幸福的起點般，不僅再次傳達臺北市提倡性平的初心，更呼應每年在市府前起走的臺灣同志大遊行。彩虹地景彷彿凝聚著所有人的期待與熱情，讓大家在市府前踩著堅定的步伐，穩穩地朝著幸福之路前進。

  • Daan Park

    地址:
    106 Longmen Lane, Daan District, Taipei City, Taiwan .

    Dann Forest Park is an ecological park with a forest-like environment. Park roads are lined with trees such as camphor, cajuput, ficus and maples. Bushes and flower beds are planted throughout the park to help make the park into a lush, green space. The park is likened to the lungs of Taipei.

  • 大安森林公園

    地址:
    台灣台北市大安區龍門里 .

    大安森林公園位於大安區，地處市中心，面積25.9293公頃，擁有「都市之肺」的美稱。

    園內主出入口廣場內花壇密植草花、觀葉植物，並結合佛像雕塑區及往南之竹林區(植有葫蘆竹、綠竹、金絲竹、桂竹及四方竹)連成具特色園景。公園西北側有一座自然水池，面積達0.7公頃，水池周圍及水中小島植有金露華、紅葉鐵莧、美人蕉、軟枝黃蟬，並飾以薜荔懸攀島內石壁，池中錦鯉魚游嬉其間，常常吸引遊人駐足池邊欣賞良久。

    公園中央佈有一座露天音樂舞台，具自然斜波式，可容納近千民觀眾，為臺北市藝文表演的重鎮，音樂台四周栽植香花植物區，植有玉蘭、梔子花、七里香、含笑、桂花等香花植物，一臨其處，清香撲鼻，亦為園區內無障礙休閒區。公園東南邊，可看到頗具南洋風味之棕櫚，植有大王椰子、亞歷山大椰子、酒瓶椰子、孔雀椰子、美人蕉等植物，行走其間有如置身熱帶椰林一般。

  • Tilted mailboxes

    地址:
    No. 104, Longjiang Road, Zhongshan District, Taipei City, Taiwan 10491 .

    When Typhoon Soudelor swept across Taiwan in 2015, the strong wind and fallen signboards caused the poles of the red and green mailboxes on Longjiang Road to bend towards the same direction, resembling a pair of persons “bending”. Due to their adorable look, they have received high attention from the public. Hence, these two mailboxes are fondly named the “tilted mailboxes”, and have since become an unusual attraction of Taipei City.

    In addition to tourism value and historic significance, the tilted mailboxes still maintain their mail collection function based on the assessment of Chunghwa Post.

  • 歪腰郵筒

    地址:
    台灣台北市中山區龍江路104號 .

    2015年蘇迪勒颱風席捲全台，位於中山區龍江路上的紅綠郵筒受到強風及招牌掉落影響，郵筒腰桿朝同側彎曲變形，像極了人「歪腰」的模樣，吸引不少路人與其合影，被趣稱歪腰郵筒，並在網路上流傳爆紅，成了民眾前往拍照的另類的打卡地標。

    歪腰郵筒除了具有觀光價值及歷史意義外，經中華郵政評估及整修後還是保有原有的投遞郵件功能。

  • MRT Zhongshan Station Area_Xinzhongshan Linear Park

    地址:
    Min'an Lane, Zhongshan District, Taipei City 10491, Taiwan .

    The area of “MRT Zhongshan Station Area” spans from MRT Zhongshan Station to Shuanglian Station. It comprises Zhongshan Underground Book Street, MRT Linear Park, the sunken plaza behind Rapid Transit Administration Building, and Zhongshan underground Jazz Square, forming a green corridor. 

    The street is dotted with creative stores, creative studios and design studios, each having its own characteristics, making it an ideal place for a leisurely stroll down the alleys.

  • 捷運中山站街區_心中山線形公園

    地址:
    台灣台北市中山區民安里 .

    「心中山」範圍為捷運中山站至雙連站間，改造面積約1.96公頃，以民生西路為北端邊界，南京西路為南端邊界。設計範圍包含中山地下書街公共區域及店鋪、中山站至雙連站間之捷運線形公園、捷運行政大樓後方B1下凹式廣場及中山地下街爵士廣場，可說是一條綠色廊道生活圈，一個代表新時代的臺北都市空間亮點。

    曾經是美國人聚集的美式生活圈，後來又成為日本人匯聚的熱鬧街區，裡面散布著一些風格別具的創意小店，近年來附近也出現以日本動漫歌曲為主的KTV。現在中山北路、南京西路一帶則是創意工作室、設計工作室、風格店家林立，內斂卻多元兼蓄，非常適合徒步於巷弄之中，感受難得的悠閒，探索新舊趣味。若從台北之家轉進巷子，再一路走到長安西路由舊建築改建成的台北當代藝術館一帶，有許多具設計感的理髮店，另外也有些風格小店，如「蘑菇」、「台灣好，店」等，適合進去挑選可愛或具有臺灣味的伴手禮。

  • Chiang Kai-shek Memorial Hall

    地址:
    No. 21, Zhongshan South Road, Zhongzheng District, Taipei City 100, Taiwan .

    This memorial hall was built in memory of Chiang Kai-shek, the first president of the Republic of China. Work on the hall began in 1976, a year after President Chiang passed away. Design by C.C. Yang, who was also the architect for The Grand Hotel, the memorial hall is white with a blue roof, representing the dominant colors in the ROC flag; while the emblem of the Chinese Nationalist Party (KMT) adorns the vaulted ceiling. A bronze statue of Chiang looks west symbolically to the Presidential Office Building and mainland China. The front plaza of the hall is also a major venue for democratic assemblies.

  • 國立中正紀念堂

    地址:
    台灣台北市中正區中山南路21號 .

    中正紀念堂是為了紀念中華民國第一任總統蔣介石，他於1975年逝世，次年行政院就破土開建中正紀念堂，設計師是設計圓山大飯店的楊卓成。

    紀念堂原址是陸軍總部，當時是臺北市區內最大的軍區，據說從大陸運過來的黃金，就曾經存放在這個地方。紀念堂採用的藍白兩色，是國旗上面主要的顏色，紀念堂頂部天穹的裝飾是青天白日12道光芒，銅像朝西面對總統府和中國大陸，其中都有特殊的意義。隨著民主演進思想開放，紀念堂前的廣場已成了民主運動的集會場。

    位於中正紀念堂左右兩側的國家音樂廳與國家戲劇院。戲劇院為戲劇、舞蹈等表演活動的場地，經常舉辦大型的表演活動，包括京劇、戲劇、兒童節目等；音樂廳是臺灣最具水準的音樂展演空間，經常舉辦室內樂，交響樂等大型的音樂活動。而兩廳院前廣場也會不定時舉辦戲劇、音樂活動，吸引眾多遊客前往欣賞。

    白牆藍瓦，70公尺高聳立在紀念公園的中央，不論從哪個角度看過去，都很宏偉。國外觀光客來到臺灣，不論行程如何排，都一定會到這裡來參觀一下。紀念堂的下方有陳列和展覽，也有紀念品販售。